Analytics

The Contextual Recommender is a multi-dimensional model that provides dynamic real time responsive targeted & relevant choices and recommendations by utilising Implicit and Explicit signals from both Structured and Unstructured interactions and content. With the use of AI and Cognitive Algorithms, it takes into account for each financial institution, the unique multiplicity and complexity of considerations to differentiate themselves based on User Behaviour, Collective Knowledge, Consumption Behaviour, Interests, Trends, Personas & Contexts to provide Hyper-personalized outcomes and engagements.